05 March, 2015

Goodyear in India spread the joy off the road for many children in New Delhi and Mumbai. The tyre manufacturer has partnered with Plan India, a child centered community development organisation, to support Plan India's 'Early Childhood Care Development Centers' (ECCDs) in both cities.

Goodyear's collaboration with Plan India will benefit hundreds of children, who will receive immunisations and have their health monitored regularly. It will also ensure they will get age appropriate nutrition through regular meals each day.

"With growth of infrastructure and development activities in urban areas, there are large numbers of labourers moving to our major cities," said Rajeev Anand, Vice-Chairman & Managing Director of Goodyear in India.

"In many cases, they come with their families and children from rural areas and reside in temporary housing near the construction sites where it can sometimes be difficult to access services in healthcare and education. We chose to partner with Plan India for this project as they have over 10 years of experience and an excellent record in early childhood care and development approaches for children living in and around construction areas in India."

The ECCDs provide a safe and quality learning environment for the children of construction labourers, along with offering counseling to the parents on ante natal/post natal care such as child feeding practices, hygienic living and immunisation. The centres also assist parents in admitting their children in government school once they reach the requisite age.

"Early childhood encompasses the period of development from pre-natal through the transition from home or ECCD centre into the early primary grades," said Bhagyashri Dengle, Executive Director, Plan India. "It includes health, nutrition, education, social science, economics, child protection and social welfare. The ECCDs strives to ensure young children's overall well-being during the early years. Plan aims to improve holistic care for the development of children between 0-6 years at home and in centers by strengthening the government systems and structures as well as building capacities of parents and communities."

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